Marketing Analysis- Radio Product: Old Spice – “Momsong” Radio Ad Link: http://www.aef.com/exhibits/awards/radio_mercury_awards/2014 Description of Ad: This ad won the best of show Grand Prize presented by Mercury Awards in 2014. The ad is set to music that I would place it somewhere between a ballad and a gospel...
As a Certified Public Accountant (CPA) working in Western North Carolina's greater Asheville market I see a lot of self-employed tax payers. Many were unaware of the requirement for health insurance for 2014. The penalties for not being insured in 2015 are greater than last...
I have always loved inspirational quotes. Dean Smith, long time UNC Hall of Fame Basketball Coach, would start practice every day with a quote. I try to add them to my daily life as well. As a female entrepreneur and accountant who works with fellow...
As a CPA who practices in the greater Asheville / Weaverville area I deal with the North Carolina Income Tax on a daily basis. I have noticed this year that the changes to the NC tax code are causing a lot of questions with both...
As a child growing up in Asheville, NC I dearly loved watching the UNC Tar Heels basketball team lead by hall of fame coach Dean Smith. I worked hard and was admitted to the Kenan Flagler School of Business at UNC. During my years there,...
Because I am a Certified Public Accountant (CPA) who works in the greater Asheville area, I work with a lot of small businesses as well as those who have retired to the area. When tax preparation time comes around sometimes we are in a situation...
As a Certified Public Accountant (CPA) located in the greater Asheville / Weaverville, NC market, I work a lot with solo-entrepreneurs, self-employed people and those running small businesses. All of these individuals have been affected by the new Affordable Care Act (ACA) this year. The...
Tax Tips from your Weaverville CPA: Leverage retirement account tax savings. Start thinking now about contributions to a retirement account. Traditional retirement accounts like a 401(k) or individual retirement account (IRA) still offer some of the best tax savings. Contributions reduce taxable income at the...
Just a little bit of CPA humor on a cold and snowy Monday in Weaverville, NC Have fun doing those bank reconciliations. Mind balance to the penny!...
Advice from your local CPA: As a local Asheville / Weaverville area CPA I see the need for locals to sign up for insurance. The Open Enrollment Period ends February 15th. If you miss this deadline you may be required to wait until the 2016 open...
