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Alicia Sisk Morris CPA | Blog
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21 Apr Outdoor Ad Marketing Analysis

Posted at 14:21h in Uncategorized by Alicia 12 Comments
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Marketing Analysis-Outdoor Ad   Product Google Ad Link http://www.adweek.com/adfreak/google-embeds-itself-nyc-some-delightful-site-specific-outdoor-ads-160636 Description of Ad Google worked with a variety of organizations and proprietors to bring little mini-installations to life throughout NYC. They felt that the reach was low but the fun factor was pretty high. Google placed factoid quotes that were...

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18 Apr Magazine Ad Analysis

Posted at 20:56h in Uncategorized by Alicia 7 Comments
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Marketing Analysis-Magazine Product Green Coffee Bean Extract Ad Link http://mattmitchellcreative.com/magazine-ads.html Description of Ad: Package looking very similar to McDonald’s fries with the French fries set on fire. The caption is “burn fat” with sub caption is “don’t just prevent fat. Burn it” What was the appeal or technique...

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18 Apr News Paper Ad analysis

Posted at 19:58h in Uncategorized by Alicia 8 Comments
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Marketing Analysis-News Paper   Product: Stihl Yard Equipment: Edgers Ad Link http://farm3.static.flickr.com/2660/3775195456_1fc196a0af_b.jpg Description of Ad: The ad appears to be a newspaper article however it has been trimmed on the side by a Stihl edger just like you would trim your yard. What was the appeal or technique used to...

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18 Apr TV ad analysis

Posted at 19:04h in Uncategorized by Alicia 5 Comments
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Marketing Analysis-TV   Product: HBO Awkward Family Viewing TV Ad Link: Spot #8 http://www.adweek.com/news-gallery/advertising-branding/10-best-ads-2014-161692 Description of Ad: Millennial age daughter watching a racy scene of HBO’s TV show Girls. While she is watching it, dad walks in eating popcorn and he stops to watch the scene with his daughter....

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22 Mar Radio Ad Analysis

Posted at 23:35h in Uncategorized by Alicia 13 Comments
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Marketing Analysis- Radio   Product: Old Spice – “Momsong” Radio Ad Link: http://www.aef.com/exhibits/awards/radio_mercury_awards/2014 Description of Ad: This ad won the best of show Grand Prize presented by Mercury Awards in 2014. The ad is set to music that I would place it somewhere between a ballad and a gospel...

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